
GRAND JUNCTION, Colo. (July 12, 2011) – RSW Partners, a Grand Junction-based marketing, advertising and business development consulting company, shares its marketing, advertising, public relations and business development tips and tricks on its new blog, Puffs of Genius, www.puffsofgenius.com.
"The Puffs of Genius title is more tongue in cheek. We're not claiming to be geniuses, but we hope to give businesses good information to consider in their marketing efforts," Partner and Creative Director Dan Ryan said. "RSW has a team of talented individuals with unique specialties. Why not share the expertise?"
RSW encourages businesses to strategically look at their marketing and not spend valuable time and money on efforts that are not going to end with the desired results. Puffs of Genius takes a look at marketing strategies, creative approaches, best practices, fun happenings and, at times, decodes the mysteries of the ever-evolving marketing tools.
"Marketing is in more of a transition than ever before," Ryan said. "Clients tell us it's nice to have someone staying on top of the new technology and marketing trends. Puffs of Genius is another tool to help business marketing stay relevant."
Those interested may subscribe to the Puffs of Genius posts at www.puffsofgenius.com. To learn more about RSW Partners, visit www.rswpartners.com or call 970-241-4773.
About RSW Partners
The roots of RSW Partners go back to 1990, the year two separate companies were founded in Grand Junction, Colorado: Ryan & Associates Advertising, a creative advertising agency, and L.A. Whitney & Associates, a marketing firm. In 1998 they formally merged to form Ryan, Whitney & Company. In 2009, Ryan and Whitney began a collaborative relationship with Tom Y. Sawyer & Associates, a business consulting company providing systems and technology expertise to start-ups in Grand Junction since 2000. In July 2009 the companies formally joined forces to create Ryan, Sawyer & Whitney, now RSW Partners. Partners in the company today are Tom Y. Sawyer and Dan Ryan. To learn more about RSW, visit www.rswpartners.com, call 970-241-4773 or join the conversation on Twitter (@rswpartners) and Facebook (www.facebook.com/rswpartners).